Home > YGG inks exclusive deal with Solana Ventures to boost blockchain game in SEA

YGG inks exclusive deal with Solana Ventures to boost blockchain game in SEA

  • Southeast Asia is a blockchain games hub, with over 225 million gaming and esports fans.
  • Play-to-earn has seen massive success in the region.

YGG SEA, Yield Guild Games’ Southeast Asia arm run as the gaming giant’s first subDAO, has signed an exclusive partnership with Solana Ventures in a deal that will see the two firms work towards supercharging the development of blockchain gaming in the SEA region.

Through the strategic collaboration with Solana Labs’ investment arm, YGG SEA hopes to provide game developers from the region with the resources they need to take game development to the next level.

The programme will also involve Southeast Asia’s broader gaming community, YGG SEA announced on Thursday.

Evan Spytma, YGG SEA chief executive and co-founder is optimistic the partnership will provide the resources and expertise needed.

“The new partnership with Solana Ventures will give YGG SEA an incredible boost and help us offer the best resources to players and developers in Southeast Asia as we continue to serve the needs of the region’s gamer communities.”

225 million SEA gaming and e-sports fans

YGG SEA’s overall goal is to cater to the gaming needs of over 225 million gamers and e-sports fans in Southeast Asia. The initiative will form a key cog in the quest to offer play-to-earn (P2E) titles that cater to a growing and diverse community of gamers.

According to YGG SEA, its core developers and team of country managers have since early this year, worked towards understanding the region’s diversity and cultural nuances.

With its community of scholars built “from the ground up,” an injection of resources is what remains to supercharge fresh growth.

YGG SEA to use the Solana blockchain

As part of the agreement, Solana Ventures co-led a $500,000 private investment, funds that will go towards training programmes for game developers on the Solana blockchain.

The partners will also collaborate closely with gaming studios in the region, connecting them to resources as they deploy titles within the Solana ecosystem.

Noting that game companies do not need to focus only on monetization, he added:

Our plans are to build out learning and development resources to create real, long-term value in Southeast Asia, and ultimately help bring the best games and products to market,” said Matt Beck, Head of Solana Ventures.”

On 26 April, YGG SEA announced it had raised $15 million in funding from investors including Crypto.com Capital and Animoca Brands, to support blockchain gaming in Southeast Asia. 

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